The Complete Guide to Grok Pricing: Consumer Plans and API Costs
xAI’s Grok spans both consumer-facing chats and developer pipelines. xAI streamlined its ecosystem by integrating X subscription tiers with standalone AI tools and multimodal reasoning models (such as Grok 4.7).
Whether you want to chat casually, run high-level coding workflows, or build software powered by xAI models, here is a complete breakdown of what Grok costs.
Consumer Subscription Tiers
For everyday users, xAI structures its plans around chat limits, media generation (Imagine and Voice), tool access, and integrated platform perks on X.
| Plan | Monthly Price (US) | Key Features & Best For |
| :— | :— | :— |
| Free | $0 | Casual daily queries, standard X access, and basic starter allowances. |
| Plus | $8 / mo | Basic shared usage pool (Grok and Cursor), X checkmark, creator tools, and reduced ads. Best for light AI users and social creators. |
| Premium | $30 / mo | Most Popular: 4x Plus usage pool, Grok Bot, latest Grok models, advanced image and video generation, and X Premium+ benefits. |
| Super | $100 / mo | 15x Plus usage with priority access during peak hours. Ideal for heavy daily agent workflows. |
| Ultra | $200 / mo | 50x Plus usage with earliest access to new products and experimental models. Built for power users. |
| Teams / Enterprise | $30+ / seat / mo or Custom | Centralized billing, Single Sign-On (SSO), advanced data privacy settings, and organization-wide controls. |
Note: The Premium tier ($30/mo) serves as the primary sweet spot for regular users, bundling together what used to require separate subscriptions for SuperGrok, Cursor Pro, and X Premium+.
Developer API Pricing
For builders integrating xAI models into applications, pricing runs on a prepaid, usage-based model per million tokens. Flagship models like Grok 4.7 feature competitive rate cards:
- Standard Input (under 200k context): $2.00 per million tokens
- Cached Input: $0.50 per million tokens (up to a 75% saving on repeated contexts)
- Standard Output: $6.00 per million tokens
- Long Context Surcharge: Prompts crossing 200k tokens trigger a secondary rate card, doubling input and output costs.
Specialized server-side tools—such as real-time web searches, file processing, and code execution—incur separate small invocation fees (typically ranging between $2.50 and $5.00 per 1,000 successful calls).
Which Plan is Right for You?
- Stick with Free if you only look up occasional facts or test out prompt phrasing.
- Choose Plus ($8) if you want standard X creator perks alongside light conversational AI access.
- Opt for Premium ($30) if Grok is your go-to daily assistant, or if you want access to Grok Bot, media generation tools, and developer ecosystem pairings.
- Step up to Super or Ultra ($100–$200) if you are running multi-agent swarms or processing massive volumes of data continuously.
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